A journal is changing its name -- again -- for the fourth time. Thankfully, we only keep current print holdings and it doesn't effect us much, but pulling down records and updating them, creating MARC records in the ILS does take time and money to do. I realize that as a theological teacher's journal, it probably does not take such mammon-like things [like money] into consideration....
And I will not deign to address the issue of the Educational journal that renames itself every year to fit the political correct term of the moment for special needs students...This one is fun for students doing research to track down -- since we archive it on microform....and they have to hunt about for the current title record and then find it in the microform area.
It seems that some fields of study are more prone to change titles, like the infamous journal Teacher that changed to Teacher, Teacher and Instructor, Instructor and etc. over a short period to "better reflect the outlook of the magazine" according to the editorial in said magazine.
One of the few fields I would think it would make sense to change titles would be science, specifically in chemistry and physics. These journals actually change their scope when they change titles, and that is supposed to be one of the considerations on wheteher something 'counts' as a title change or not. However, at the point that one has 17 journals with the same name and different subtitles, like a physics journal I know of, I think it would be prudent to spin off titles altogether!
Does anyone work for a publisher and know how they decide these things?
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